Strategic Management: Text and Cases 9th Edition (eBook PDF) – Digital Ebook – Instant Delivery Download

Product details:

• ISBN-10 ‏ : ‎ 1259813959
• ISBN-13 ‏ : ‎ 978-1259813955
• Author: Gregory G. Dess

Strategic Management: Text and Cases, Ninth edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor.

Table contents:

Part 1 Strategic Analysis

1 Strategic Management: Creating Competitive Advantages

2 Analyzing the External Environment of the Firm: Creating Competitive Advantages

3 Assessing the Internal Environment of the Firm

4 Recognizing a Firm’s Intellectual Assets: Moving beyond a Firm’s Tangible Resources

Part 2 Strategic Formulation

5 Business-Level Strategy: Creating and Sustaining Competitive Advantages

6 Corporate-Level Strategy: Creating Value through Diversification

7 International Strategy: Creating Value in Global Markets

8 Entrepreneurial Strategy and Competitive Dynamics

Part 3 Strategic Implementation

9 Strategic Control and Corporate Governance

10 Creating Effective Organizational Designs

11 Strategic Leadership: Creating a Learning Organization and an Ethical Organization

12 Managing Innovation and Fostering Corporate Entrepreneurship

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