Strategic Management 3rd Edition by Frank T. Rothaermel (eBook PDF) – Digital Ebook – Instant Delivery Download

Product details:

• ISBN-10 ‏ : ‎ 9781259420474
• ISBN-13 ‏ : ‎ 978-1259913747
• Author: Frank T. Rothaermel

Strategic Management, 3e by Frank T. Rothaermel continues to synthesize and integrate theory, empirical research, and practical applications with current, real-world examples. This approach not only offers students a learning experience that uniquely combines rigor and relevance, but it also prepares them for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. Examples profile the products and services of companies that students are familiar with such as Facebook, Google, Starbucks, Apple and Uber. In its characteristic single, strong voice, Strategic Management provides students with the foundation they need to understand how companies gain and sustain competitive advantage, as well as how to become managers capable of making well-reasoned strategic decisions.

Table contents:

PART ONE 
Overview of Strategic Management 1 
1 Strategic Management 2 
PART TWO 
Strategy Formulation 21
2 Company Mission 23 
3 Corporate Social Responsibility and 
Business Ethics 50 
4 The External Environment 93 
5 The Global Environment 129 
6 Internal Analysis 156 
7 Long-Term Objectives and 
Strategies 198 
8 Business Strategy 245 
9 Multibusiness Strategy 275 
PART THREE 
Strategy Implementation, Control, 
and Innovation 301 
10 Implementation 303 
11 Organizational Structure 337 
12 Leadership and Culture 373 
13 Strategic Control 408 
14 Innovation and Entrepreneurship 426 
PART FOUR
Cases 427
Guide to Strategic Management
Analysis 428
A BusinessWeek Cases 1-1
B Comprehensive Cases 31-1
NAME INDEX I-00 
SUBJECT INDEX I-00 
CASE INDEX I-00

People also search:

strategic management 3rd edition

essentials of strategic management 3rd edition pdf

essentials of strategic management 3rd edition

strategic logistics management 3rd edition pdf

strategic management concepts and cases 3rd edition