(Original PDF) Excellence in Business Communication, Sixth Canadian Edition – Digital Ebook – Instant Delivery Download
Product details:
- ISBN-10 : 0134310829
- ISBN-13 : 978-0134310824
- Author: John Thill, Courtland Bovee, Wendy Keller, K. M. Moran
Excellence in Business Communication has long provided instructors and students with the most current communication strategies and practices used in today’s workplace. This sixth Canadian edition includes up-to-date model documents that reflect the entire spectrum of print and electronic communication media. Students entering today’s workforce are expected to use a wide range of tools, from instant messaging to blogging to podcasting, and Excellence in Business Communication provides the hands-on experience they need to meet employer expectations.
Table contents:
1. Professional Communication in a Digital, Social, Mobile World
2. Collaboration, Interpersonal Communication, and Business Etiquette
3. Communication Challenges in a Diverse, Global Marketplace
4. Planning Business Messages
5. Writing Business Messages
6. Completing Business Messages
7. Crafting Messages for Digital Channels
8. Writing Routine and Positive Messages
9. Writing Negative Messages
10. Writing Persuasive Messages
11. Planning Reports and Proposals
12. Writing Reports and Proposals
13. Completing Reports and Proposals
14. Designing and Delivering Business Presentations
15. Building Careers and Writing Résumés
16. Applying and Interviewing for Employment
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