Entrepreneurship: Theory, Process, Practice, 5th Asia-Pacific Edition – Ebook PDF Instant Delivery – ISBN(s): 9780170411752,0170411753
Product details:
- ISBN: 9780170411752
- ISBN: 0170411753
- Author: Allan O’Connor, Donald F. Kuratko, Howard Frederick
Table of contents:
Part 1: The entrepreneurial mind-set in the twenty-first century
1. Entrepreneurship: evolutionary development, revolutionary impact
2. The entrepreneurial mind-set: cognition and career
3. Ethical, social and sustainable entrepreneurship
4. Pathways to entrepreneurial ventures
Part 2: Designing resilient entrepreneurship: from opportunity identification to business model
5. Opportunity identification and the creative pursuit of innovative ideas
6. Design thinking for entrepreneurial ventures
7. Lean entrepreneurship and identifying customer needs
8. Lean marketing and business model design
Part 3: Growing and planning entrepreneurial ventures
9. Strategic entrepreneurial growth
10. Legal and regulatory challenges
11. Business planning
Part 4: Financial matters for entrepreneurial ventures
12. Financial performance for entrepreneurial ventures
13. Sources of finance for entrepreneurial ventures
14. Valuing and harvesting entrepreneurial ventures
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