(eBook PDF) Understanding Canadian Business 10th Canadian Edition – Digital Ebook – Instant Delivery Download

Product details:

ISBN-10 ‏ : ‎ 1259654958
ISBN-13 ‏ : ‎ 978-1259654954
Author: William G. Nickels, Jim McHugh, Susan McHugh, Rita Cossa, Julie Stevens

Nickels Understanding Canadian Business Tenth edition remains current — featuring the latest business practices and other developments affecting business including Social enterprise, The gig economy, Ethical consumerism, Digital currencies, The living wage, and Sustainability. Nickels remains comprehensive and user-friendly with the authors listening to student and instructor feedback and making changes and enhancements based upon many of the recommendations.The author team have used their own materials, and are dialled into what’s happening in business and in the classroom, and right now, what’s happening, is ” change “. The message ” no more business as usual ” is one that resonates in Nickels 10e in the content and in the way in which technology is being integrated.

Table contents:

PART 1: BUSINESS TRENDS: CULTIVATING A BUSINESS IN DIVERSE GLOBAL ENVIRONMENTS
CHAPTER 1: The Dynamic Business Environment
CHAPTER 2: How Economic Issues Affect Business
CHAPTER 3: Competing in Global Markets
CHAPTER 4: The Role of Government in Business
CHAPTER 5: Ethics and Social Responsibility

PART 2: BUSINESS OWNERSHIP AND SMALL BUSINESS
CHAPTER 6: Forms of Business Ownership
CHAPTER 7: Entrepreneurship and Starting a Small Business

PART 3: LEADERSHIP, ORGANIZATION, AND PRODUCTION TO SATISFY CUSTOMERS
CHAPTER 8: Management and Leadership
CHAPTER 9: Structuring Organizations for Today’s Challenges
CHAPTER 10: Producing World-Class Goods and Services

PART 4: MANAGEMENT OF HUMAN RESOURCES
CHAPTER 11: Motivating Employees
CHAPTER 12: Human Resource Management
CHAPTER 13: Dealing with Employee-Management Issues

PART 5: MARKETING: HELPING BUYERS BUY
CHAPTER 14: Marketing: Helping Buyers Buy
CHAPTER 15: Managing the Marketing Mix: Product, Price, Place, and Promotion

PART 6: ACCOUNTING INFORMATION AND FINANCIAL ACTIVITIES
CHAPTER 16: Understanding Accounting and Financial Information
CHAPTER 17: Financial Management
CHAPTER 18: The Canadian Financial System

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(eBook PDF) Understanding Canadian Business 10th Canadian Edition

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