(eBook PDF) Strategic Management: Concepts and Cases 3rd Edition

(eBook PDF) Strategic Management: Concepts and Cases 3rd Edition – Digital Ebook – Instant Delivery Download

product details:

• ISBN-10 ‏ : ‎ 1119563135
• ISBN-13 ‏ : ‎ 978-1119563136
• Author:  Jeffrey H. Dyer (Author), Paul C. Godfrey (Author), Robert J. Jensen (Author), David J. Bryce (Author)

Strategic Management delivers an insightful, clear, concise introduction to strategy management concepts and links these concepts to the skills and knowledge students need to be successful in the professional world. Written in a conversational Harvard Business Review style, this product sparks ideas, fuels creative thinking and discussion, while engaging students via contemporary examples, innovative whiteboard animations for each chapter, outstanding author-produced cases, unique Strategy Tool Applications with accompanying animations and Career Readiness applications through author videos.

table of contents:

1 What is Business Strategy?

2 Analysis of the External Environment: Opportunities and Threats

3 Internal Analysis: Strengths, Weaknesses, and Competitive Advantage

4 Cost Advantage

5 Differentiation Advantage

6 Corporate Strategy

7 Vertical Integration and Outsourcing

8 Strategic Alliances

9 International Strategy

10 Innovative Strategies That Change the Nature of Competition

11 Competitive Strategy and Sustainability

12 Implementing Strategy

13 Corporate Governance and Ethics

14 Strategy and Society

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