(eBook PDF) Strategic Management and Competitive Advantage 5th Edition

(eBook PDF) Strategic Management and Competitive Advantage 5th Edition – Digital Ebook – Instant Delivery Download

product details:

• ISBN-10 ‏ : ‎ 0133127400
• ISBN-13 ‏ : ‎ 978-0133127409
• Author: Jay B. Barney, William S. Hesterly 

For courses in strategy and strategic management.

Core strategic management concepts without the excess.

Just the essentials, Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help readers analyze real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.

table of contents:

PART ONE / ANALYSIS 

CHAPTER 1 What Is Strategy?
CHAPTER 2 Strategic Leadership: Managing the Strategy Process
CHAPTER 3 External Analysis: Industry Structure, Competitive Forces, and Strategic Groups
CHAPTER 4 Internal Analysis: Resources, Capabilities, and Core Competencies
CHAPTER 5 Competitive Advantage, Firm Performance, and Business Models

PART TWO / FORMULATION 

CHAPTER 6 Business Strategy: Differentiation, Cost Leadership, and Blue Oceans
CHAPTER 7 Business Strategy: Innovation, Entrepreneurship, and Platforms
CHAPTER 8 Corporate Strategy: Vertical Integration and Diversification
CHAPTER 9 Corporate Strategy: Strategic Alliances, Mergers and Acquisitions
CHAPTER 10 Global Strategy: Competing Around the World

PART THREE / IMPLEMENTATION 

CHAPTER 11 Organizational Design: Structure, Culture, and Control
CHAPTER 12 Corporate Governance and Business Ethics

PART FOUR / MINICASES How to Conduct a Case Analysis

PART FIVE / FULL-LENGTH CASES Twelve full-length cases are included in Connect. A total of 22 full-length cases are available through McGraw-Hill.

people also search: 

relationship between strategic management and competitive advantage

explain the relationship between strategic management and competitive advantage

strategic management a competitive advantage approach concepts and cases

jay barney strategic management and competitive advantage

what is the advantages of strategic management

difference between strategy and strategic management