(eBook PDF) Principles and Practice of Sport Management 6th Edition – Digital Ebook – Instant Delivery Download
Product details:
- ISBN-10 : 1284142132
- ISBN-13 : 978-1284142136
- Author: Lisa P. Masteralexis
Each new print copy includes Navigate 2 Advantage Access that unlocks a comprehensive and interactive eBook, student practice activities and assessments, a full suite of instructor resources, and learning analytics reporting tools. Updated and revised with the latest data in the field, Principles and Practice of Sport Management, Sixth Edition provides students with the foundation they need to prepare for a variety of sport management careers. Intended for use in introductory sport management courses at the undergraduate level, the focus of the Sixth Edition is to provide an overview of the sport industry and cover basic fundamental knowledge and skill sets of the sport manager, as well as to provide information on sport industry segments for potential employment and career opportunities.
Table contents:
1 History of Sport Management
2 Management Principles Applied to Sport Management
3 Marketing Principles Applied to Sport Management
4 Financial and Economic Principles Applied to Sport Management
5 Legal Principles Applied to Sport Management
6 Ethical Principles Applied to Sport Management
7 High School and Youth Sport
8 Collegiate Sport
9 International Sport
10 Professional Sport
11 Sports Agency
12 Facility Management
13 Event Management
14 Sport Sales
15 Sport Sponsorship
16 Sport Analytics
17 Sport Broadcasting
18 The Sporting Goods and Licensed Products Industries
19 Recreation and Golf Club Management
20 Strategies for Career Success
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