(eBook PDF) Management Communication: A Case Analysis Approach 6th Edition – Digital Ebook – Instant Delivery Download
Product details:
- ISBN-10 : 0367178125
- ISBN-13 : 978-0367178123
- Author: James S. O’Rourke
This textbook introduces students to the strategic communication methods that are crucial to master in order to develop into effective and ethical managers at all levels of business. Effective communication skills are necessary for success in the business world, and O’Rourke has written a highly readable book filled with anecdotes and examples to engage students in the learning process.
Table contents:
Chapter 1: Management Communication in Transition
Chapter 2: Communication and Strategy
Chapter 3: Communication Ethics
Chapter 4: Speaking
Chapter 5: Writing
Chapter 6: Persuasion
Chapter 7: Technology
Chapter 8: Listening and Feedback
Chapter 9: Nonverbal Communications
Chapter 10: Intercultural Communication
Chapter 11: Managing Conflict
Chapter 12: Business Meetings that Work
Chapter 13: Dealing with the News Media
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