(eBook PDF) International Business: The Challenges of Globalization 11th, Global Edition – Digital Ebook – Instant Delivery Download
product details:
- ISBN-10 : 0132866889
- ISBN-13 : 978-0132866880
- Author: Kenneth L. Wild; Halia Valladares; John Wild
A global snapshot from a Canadian perspective, this dynamic text brings real world challenges to the forefront for today’s diverse students.
The book’s visual style is innovative yet subtle and uses photos, illustrations, and features sparingly. The result is an easy-to-read and clutter-free design.
table of contents:
- PART I: GLOBAL BUSINESS ENVIRONMENT
- 1. Globalization
- PART II: NATIONAL BUSINESS ENVIRONMENTS
- 2. Cross-Cultural Business
- 3. Political Economy and Ethics
- 4. Economic Development of Nations
- PART III: INTERNATIONAL TRADE AND INVESTMENT
- 5. International Trade Theory
- 6. Political Economy of Trade
- 7. Foreign Direct Investment
- 8. Regional Economic Integration
- PART IV: THE INTERNATIONAL FINANCIAL SYSTEM
- 9. International Financial Markets
- 10. International Monetary System
- PART V: INTERNATIONAL BUSINESS MANAGEMENT
- 11. International Strategy and Organization
- 12. Analyzing International Opportunities
- 13. Selecting and Managing Entry Modes
- 14. Developing and Marketing Products
- 15. Managing International Operations
- 16. Hiring and Managing Employees
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