(eBook PDF) Global Business Today Asia Pacific Perspective 4th – Digital Ebook – Instant Delivery Download
Product details:
- ISBN-10 : 1743070152
- ISBN-13 : 978-1743070154
- Author:
The third edition of Global Business Today continues to effectively combine a world-wide orientation with an emphasis on the strategic issues that impact global business in our region. The authors provide background on the political, economic, social or cultural aspects of countries grappling with an international business issue, raising students’ awareness of how national and geographic differences affect the conduct of international business. Chapter 7, for example, contains a new Country Focus box titled, “India’s stuttering economic transformation”. Developing economies are covered in the new Emerging Markets feature emphasizing the global coverage of the text and the increasing complexities and opportunities in international business. Chapter 13 contains Another Perspective box titled, “The China-plus-one Strategy.” Global Business Today weaves numerous, interesting anecdotes into the narrative of the text to engage the reader.
Table of contents:
PART ONE Introduction and Overview
Chapter One Globalization
PART TWO National Differences
Chapter Two National Differences in Political, Economic, and Legal Systems
Chapter Three National Differences in Economic Development
Chapter Four Differences in Culture
Chapter Five Ethics, Corporate Social Responsibility, and Sustainability
PART THREE The Global Trade and Investment Environment
Chapter Six International Trade Theory
Chapter Seven Government Policy and International Trade
Chapter Eight Foreign Direct Investment
Chapter Nine Regional Economic Integration
PART FOUR The Global Monetary System
Chapter Ten The Foreign Exchange Market
Chapter Eleven The International Monetary System
PART FIVE The Strategy of International Business
Chapter Twelve The Strategy of International Business
Chapter Thirteen Entering Developed and Emerging Markets
PART SIX International Business Functions
Chapter Fourteen Exporting, Importing, and Countertrade
Chapter Fifteen Global Production and Supply Chain Management
Chapter Sixteen Global Marketing and Business Analytics
Chapter Seventeen Global Human Resource Management