(eBook PDF) Global Business Today 9th Edition by Charles W. L. Hill – Digital Ebook – Instant Delivery Download
Product Details:
- ISBN-10 : 125929921X
- ISBN-13 : 978-1259299216
- Author:
Global Business Today is the proven choice for any international business course. It brings together the insights of now a team of practitioners, scholars, and award-winning instructors to present a contemporary and realistic perspective of this multi-faceted field. For the 9th edition, G. Tomas M. Hult from Michigan State University has joined Charles Hill to deliver a program that is:
Current―it is comprehensive and up-to-date.
Application Rich―it goes beyond an uncritical presentation and shallow explanation of the body of knowledge.
Relevant―it focuses on managerial implications.
Integrated―its tight flow between chapters is fully integrated with proven adaptive technology.
Global Business Today―The market-leading program of international business.
Table of Content:
Part One: Globalization
Chapter 1: Globalization
Part Two: Country Differences
Chapter 2: National Differences in Political Economy
Chapter 3: Political Economy and Economic Development
Chapter 4: National Differences in Culture
Chapter 5: Ethics in International Business
Part Three: Cross-Border Trade and Investment
Chapter 6: International Trade Theory
Appendix A: International Trade and the Balance of Payments
Chapter 7: The Political Economy of International Trade
Chapter 8: Foreign Direct Investment
Chapter 9: Regional Economic Integration
Part Four: Global Money System
Chapter 10: The Foreign Exchange Market
Chapter 11: The International Monetary System
Part Five: Competing in a Global Marketplace
Chapter 12: The Strategy of International Business
Chapter 13: Entering Foreign Markets
Chapter 14: Exporting, Importing, and Countertrade
Chapter 15: Global Production, Outsourcing, and Logistics
Chapter 16: Global Marketing and R & D
Chapter 17: Global Human Resource Management
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