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(eBook PDF) Exploring the Hospitality Industry 4th Edition by John R. Walker

Name: (eBook PDF) Exploring the Hospitality Industry 4th Edition by John R. Walker
SKU: EB-13712
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SKU: EB-13712 Categories: Business, Ebook-PDF Tags: 4th Edition, Exploring the Hospitality Industry, John R. Walker

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(eBook PDF) Exploring the Hospitality Industry 4th Edition by John R. Walker – Digital Ebook – Instant Delivery Download

Product details:

ISBN-10 ‏ : ‎ 0134744918
ISBN-13 ‏ : ‎ 978-0134744919
Author: John R. Walker, D.B.A., FMP, CHA

Exploring the Hospitality Industry, 2e offers broad coverage of the hospitality industry in an easy-to-read, conversational style. Written by best-selling author John Walker, this book is less theoretical and more industry-relevant than most-emphasizing the people, companies, and positions that make up the hospitality industry today. Moving beyond just restaurants and hotels, it includes new growth areas such as event management, meeting planning, cruising, theme parks, attractions and entertainment. With a new focus on sustainability, this edition features case studies, practitioners and corporations that engage and involve readers as they explore the trends in this ever-growing field.

Table contents:

PART I: HOSPITALITY, TOURISM, AND TRAVEL

1. Hospitality Spirit

2. Tourism

3. Why People Travel

PART II: LODGING AND CRUISING

4. Lodging

5. Lodging Operations

6. Cruising

PART III: FOOD AND BEVERAGE SERVICE AND MANAGEMENT

7. Restaurants

8. Restaurant Operations