(eBook PDF) BUSN 3rd Canadian Edition by Kelly,Mackenzie,Snow – Digital Ebook – Instant Delivery Download

Product details:

• ISBN-10 ‏ : ‎ 0176570349
• ISBN-13 ‏ : ‎ 978-0176570347
• Author: MACKENZIE SNOW KELLY

Table of contents:

Part 1 The Business Environment
Chapter 1: Business Now: Change Is the Only Constant
1-1 Business Now: Moving at Breakneck Speed
1-2 The History of Business: Putting It All In Context
1-3 Nonprofits and the Economy: The Business of Doing Good
1-4 Factors of Production: The Basic Building Blocks
1-5 The Business Environment: The Context for Success
1-6 Business and You: Making It Personal
Chapter 2: Economics: The Framework for Business
2-1 Economics: Navigating A Crisis
2-2 Managing the Economy through Fiscal and Monetary Policy
2-3 Capitalism: The Free Market System
2-4 Planned Economies: Socialism and Communism
2-5 Mixed Economies: The Story of the Future
2-6 Evaluating Economic Performance: What’s Working?
Chapter 3: The World Marketplace: Business without Borders
3-1 An Unprecedented Opportunity
3-2 Key Reasons for International Trade
3-3 Global Trade: Taking Measure
3-4 Seizing the Opportunity: Strategies For Reaching Global Markets
3-5 Barriers to International Trade
3-6 Free Trade: The Movement Gains Momentum
Chapter 4: Business Ethics and Social Responsibility: Doing Well by Doing Good

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