(eBook PDF) Business in Context: An Introduction to Business and its Environment, 7th Edition – Digital Ebook – Instant Delivery Download
Product details:
- ISBN-10 : 1473758394
- ISBN-13 : 978-1473758391
- Author: David Needle, Jane Burn
Now in its seventh edition, Business in Context introduces students to all the aspects of modern business and its changing environment. This classic text has been fully updated and is essential reading for all introductory business courses, particularly business environment modules. The seventh edition combines the hallmark qualities of David Needle’s style whilst new co-author Jane Burns brings over 20 years of industry experience.
Table contents:
Chapter 1: The Concept of Business in Context
Chapter 2: Globalization
Chapter 3:The Environment and Business: The Economy and the State
Chapter 4: The Environment and Business: Technology and Labour
Chapter 5: Cultural and Institutional Frameworks
Chapter 6: Organizational Aspects of Business
Chapter 7: Management and Leadership
Chapter 8: Strategy
Chapter 9: Business Ethics and Corporate Social Responsibility
Chapter 10: Innovation
Chapter 11: Operations
Chapter 12: Marketing
Chapter 13: Human Resource Management
Chapter 14: Finance and Accounting
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