Business Driven Technology 7th Edition (eBook PDF)

Business Driven Technology 7th Edition (eBook PDF) – Digital Ebook – Instant Delivery Download

product details:

• ISBN-10 ‏ : ‎ 125956732X
• ISBN-13 ‏ : ‎ 978-1259567322
• Author: Paige Baltzan

Business Driven Technology 7e provides the ultimate flexibility in tailoring content to the exact needs of your MIS or IT course!

Business Driven Technology 7e offers flexibility to customize according to your needs and the course and student needs by covering essential concepts and topics in the five core units, while providing additional in-depth coverage in the business and the technology plug-ins.
Plug-ins are fully developed modules of text that include student learning outcomes, case studies, business vignettes, and end-of-chapter material such as key terms, individual and group questions and projects, and case study exercises.

Each chapter and plug-in is independent so you can:
• Cover any or all of the chapters as they suit your purpose.
• Cover any or all of the business plug-ins as they suit your purpose.
• Cover any or all of the technology plug-ins as they suit your purpose.
• Cover the plug-ins in any order you wish.

table of contents:

UNIT 1: Achieving Business Success

Chapter 1: Business Driven Technology

Chapter 2: Identifying Competitive Advantages

Chapter 3: Strategic Initiatives for Implementing Competitive Advantages

Chapter 4: Measuring the Success of Strategic Initiatives

Chapter 5: Organizational Structures That Support Strategic Initiatives

UNIT 2: Exploring Business Intelligence

Chapter 6: Valuing and Storing Organizational Information—Databases

Chapter 7: Accessing Organizational Information—Data Warehouses

Chapter 8: Understanding Data’s Impact on Business

UNIT 3: Streamlining Business Operations

Chapter 9: Enabling the Organization—Decision Making

Chapter 10: Extending the Organization—Supply Chain Management

Chapter 11: Building a Customer-centric Organization—Customer Relationship Management

Chapter 12: Integrating the Organization from End to End—Enterprise Resource Planning

UNIT 4: Building Innovation

Chapter 13: Creating Innovative Organizations

Chapter 14: Ebusiness

Chapter 15: Creating Collaborative Partnerships

UNIT 5: Transforming Organizations

Chapter 16: Integrating Wireless Technology in Business

Chapter 17: Developing Software to Streamline Operations

Chapter 18: Managing Organizational Projects

BUSINESS PLUG-INS

B1 Business Basics

B2 Business Process

B3 Hardware and Software Basics

B4 MIS Infrastructures B9 Business Intelligence

B5 Networks and Telecommunications

B6 Information Security

B7 Ethics

B8 Sustainable MIS Infrastructures

B9 Business Intelligence

B10 Global Trends

TECHNOLOGY PLUG-INS

T1 Personal Productivity Using IT

T2 Basic Skills Using Excel

T3 Problem Solving Using Excel

T4 Decision Making Using Excel

T5 Designing Database Applications

T6 Basic Skills Using Access

T7 Problem Solving Using Access

T8 Decision Making Using Access

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