(eBook PDF) Entrepreneurial New Venture Skills 3rd Edition

(eBook PDF) Entrepreneurial New Venture Skills 3rd Edition – Digital Ebook – Instant Delivery Download

Product details:

• ISBN-10 ‏ : ‎ 041582530X
• ISBN-13 ‏ : ‎ 978-0415825306
• Author: David C. Kimball, Robert N. Lussier

As business schools expand their entrepreneurship programs and organizations seek people with entrepreneurial skills, it has become clear that the skills and mindset of an entrepreneur are highly valued in all business contexts. This latest edition of Entrepreneurial New Venture Skills continues to focus on helping students develop entrepreneurial skills, whether they seek to become entrepreneurs or employees.

Table contents:

1 What’s Entrepreneurship About? Do You Want to Start Your Own Business?

2 New Venture Options: Do You Want to Start a New Business, Buy One, be a Franchisee, or a Corporate

3 What Business? How do You Find Opportunities and Develop a Business Model?

4 How do You Assess the Chances of Venture Success? Feasibility Analysis and Protecting the Business

5 Business Planning: What’s Your Legal Form and Strategy?

6 The Marketing Plan: Who are Your Customers?

7 The Location and Layout Plan: What Facilities do You Need?

8 The Operations Plan: How Will You Make the Product?

9 The Human Resource Plan: How do You Develop the New Venture Team and Employees?

10 The Finance Plan: How Much Money do You Need?

11 Sources of Funds: Where do You Get the Money?

12 Controls: How do You Keep the New Venture on Track?

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