(eBook PDF) Managerial Economics Theory Applications Cases 8th – Digital Ebook – Instant Delivery Download
Product details:
- ISBN-10 : 0393124495
- ISBN-13 : 978-0393124491
- Author:
Table contents:
Part 1: The Need for a Guide
Chapter 1: Introduction
Part 2: The Nature of Markets
Chapter 2: Demand Theory
Chapter 3: Consumer Behavior and Rational Choice
Chapter 4: Estimating Demand Functions
Part 3: Production and Cost
Chapter 5: Production Theory
Chapter 6: The Analysis of Costs
Part 4: Market Structure and Simple Pricing Strategies
Chapter 7: Perfect Competition
Chapter 8: Monopoly and Monopolistic Competition
Part 5: Sophisticated Market Pricing
Chapter 9: Managerial Use of Price Discrimination
Chapter 10: Bundling and Intrafirm Pricing
Part 6: The Strategic World of Managers
Chapter 11: Oligopoly
Chapter 12: Game Theory
Chapter 13: Auctions
Part 7: Risk, Uncertainty, and Incentives
Chapter 14: Risk Analysis
Chapter 15: Principal–Agent Issues and Managerial Compensatoin
Chapter 16: Adverse Selection
Part 8: Government Actions and Managerial Behavior
Chapter 17: Government and Business
Chapter 18: Optimization Techniques
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